Paid Media · Creative & Content · Full-Funnel · Strategy

3,400 enrollments at a 19% lower cost per acquisition

We’re all fundamentally looking for answers to explain the unexplainable. The problem is knowing where to start. The Kabbalah Centre offers a solution to this dilemma through their introductory course Kabbalah.

Client
The Kabbalah Centre
Industry
Nonprofit, Spiritual Education
Market
Global
What we did
Paid Media, Creative & Content, Full-Funnel & Strategy
The Kabbalah Centre case study cover

he Kabbalah Centre is a global non-profit dedicated to sharing ancient wisdom that empowers people to improve their lives, discover their purpose and achieve the lasting fulfillment they were meant to receive. Through in-person classes held by acclaimed kabbalah teachers around the world, over tens of thousands of students over the past 50 years have contributed to a dynamic and connected spiritual community.

We’re all fundamentally looking for answers to explain the unexplainable. The problem is knowing where to start. The Kabbalah Centre offers a solution to this dilemma through their introductory course Kabbalah.

BRAND. Bring the community together under one, streamlined global social presence, digital brand aesthetic and voice.

PRESENCE. Reveal the wisdom through actionable tips, real community stories, and connections drawn to universal life experiences.

REACH. Enable visibility and understanding through targeted paid media buys across multiple languages and geo-targeted regions, educating consumers to the point of sign up.

100+ pieces of media-rich content.

A paid social strategy converting online to offline.

The Results

3,400
course enrollments
-19%
cost per acquisition

The unified program drove 3,400 paid course enrollments and 31K organic conversions, at a 19% lower cost per acquisition.

As our agency partner managing a full suite of online marketing responsibilities, the team has been instrumental to the success of many of our non-profit campaigns. They are uniquely talented in directing insightful strategies, creative execution and campaign set-up, management, and optimization. A true partner, and a pleasure to work with!

Elisa Negrin Disick, Marketing Manager

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